Smart agriculture
Application of RFID in Brand Protection of Geographical Indication Agricultural Products

Traceability can bring a complete traceability plan for landmark agricultural products. Take Sichuan Leibo navel orange as an example. Consumers buy labeled "Leibo navel orange" and use the traceability app to touch the label to trace back to the manufacturer. Enter the brand store to learn about and buy the "Plantain Taro Porcupine". The navel orange and pork are high in quality and cheap, making them good products for visiting relatives and friends. With one transmission, the fan economy will be formed, the consumer market will be expanded, a virtuous circle will be formed, and the double harvest of the market and the brand will be realized.